Masks for Docs is building a movement in Slack to fight Covid-19

How this global grassroots coalition uses Slack channels to connect first-line responders with life-saving medical equipment

group of people working together on different screens
Image Credit: Kelsey Wroten

This story is part of an ongoing series exploring how organizations are supporting remote work during the Covid-19 crisis. We hope these stories provide actionable tips and inspiration that organizations can use to make this transition a little bit smoother.

In times of crisis, people often say “look for the helpers.” But while social distancing helps slow the spread of Covid-19, sheltering in place has left many people restless and eager to contribute toward relief efforts. That’s why Masks for Docs is empowering these everyday civilians to help out from the safety of their homes. The coalition relies on Slack, the channel-based messaging platform, to centralize communication and align volunteers from around the world.

“There are a lot of people out there who want to help, and a lot of these people have crucial skills to contribute,” says Chad Loder, the Masks for Docs head of operations who co-founded the organization with the head of user experiences, Rachel Smith. “So we thought let’s figure out a way to help get masks to doctors using Slack. We can get people in every city to form chapters and self-organize around a playbook.”

Masks for Docs connects doctors, nurses, EMTs and first-line responders with available personal protective equipment (PPE). Within two weeks of launching the community, Masks for Docs delivered more than 20,000 medical supplies nationwide and overseas. Here’s how members use Slack to organize.

chad loder masks for docs slack customer story

“What’s great about Slack is that you don’t have to put much of an architecture in place. People can join and self-organize. This is exactly the kind of tool we needed because we can’t organize everyone ourselves.”

Chad Loder
Masks for Docs head of operations and co-founder


Getting PPE to frontline workers using Slack channels

Masks for Docs coalition members come together in Slack channels, digital spaces for people to share messages and files. Channels help give each project, initiative, interest and social group its own dedicated space.

There are nearly 160 channels in the Masks for Docs workspace, ranging from location-specific channels for connecting members within the same city, to social channels through which members can discuss wellness tips for keeping healthy or compiling shelter-in-place music playlists. Currently, 4,500 active members communicate in the Masks for Docs workspace.

Loder says that ease of use is one of the biggest advantages of working in Slack channels for getting PPE to frontline workers.

“What’s great about Slack is that you don’t have to put much of an architecture in place,” he says. “People can join and self-organize. This is exactly the kind of tool we needed because we can’t organize everyone ourselves.”

masks for docs slack channel


Loder says that as coordinators, he and Smith help local chapters vet volunteers, provide best-practice playbooks, connect with other chapters and amplify their messages.

“Ultimately, our volunteers are the people who know their community the best,” Loder says. “They have the relationships and they know what other mutual aid organizations they can reach out to laterally within their community. Slack and the chapter channels are there to facilitate that coordination.”

Helping local chapters connect with communities across the globe

Loder says that each local chapter is run by a chapter head, who spends about 10-30 hours per week coordinating logistics. There are chapters across most major U.S. cities as well as international chapters from Colombia to Cambodia.

There are also coalition-wide channels where members come together across the organization to share information. These channels keep the grassroots coalition aligned and working toward the same common goals and include:

  • #announcements
  • #introductions
  • #random
  • #general

New members can easily search the Masks for Docs workspace to connect with a chapter in their neck of the woods. U.S. chapter channel names are organized by the following naming convention: #zlocal-country-state-city-code

The city code is often the airport code. For example, the San Francisco chapter can be found in #zlocal-us-ca-SFO.

International chapters are organized as #zlocal-country-city. The chapter for Bogota, Colombia can be found in #zlocal-co-bog.

Loder encourages members to make and lead new chapters if they don’t see their city represented. “Don’t ask for permission,” he stresses. “If there’s not a chapter that exists, you’re now the chapter lead.”

Masks for Docs also built a custom integration called Welcome Bot for new members using Workflow Builder. Workflow Builder is a visual tool that allows any Slack user to automate routine functions by creating custom workflows. When new members join the Masks for Docs workspace, Welcome Bot sends them a message with FAQ documents and information about relevant channels to join.

Creating and distributing medical supplies using Slack

Frontline workers need more than masks; they need protective equipment like face shields and gowns. Producing these supplies in mass requires reaching beyond the medical community.

Masks for Docs uses Slack channels to coordinate 3D printing specialists, tailors, developers and data scientists to share their skills and create these much-needed supplies. Popular skills-related community channels include:

  • #skill-3d-printing, where members discuss open source 3D printing solutions for producing CDC-approved face shields
  • #skill-3d-printing-help, where members can ask printing and printer-specific questions
  • #skill-makers, which connects do-it-yourself makers and hobbyist communities to share ideas for creating supplies using readily available CDC-approved materials
  • #skill-sewing, a shared Slack channel connecting adept sewists in Masks for Docs with the MakeMasks grassroots collective
  • #skill-data-science, where members compile and discuss diagnosis data and efforts to flatten the curve of new infections

“We’ve connected with about 20 sewing professionals in the Los Angeles area who aren’t working their typical jobs right now and wanted to help produce gowns,” Loder says. “I talked to a hospital here in L.A., where they asked us, ‘How many gowns can you get us? We need thousands because we’re burning through them.’ So we helped coordinate and connect the hospital with these sewing professionals who can help.”

Masks for Docs also utilizes 35 Slack integrations, which connect popular software and apps, such as Google Drive and Zoom, into the Slack workspace. Slack users can also build custom integrations to help perform daily tasks, such as daily updates or triaging incoming requests.

Customize your workspace with integrations and Workflow Builder

Slack’s channel-based messaging platform supports productivity right out of the box, but one of the best—and arguably, most fun—parts about using Slack is customizing your workspace with integrations, custom apps and Workflow Builder, which you can use to automate tasks.

New to Workflow Builder? Get started with pre-built templates

We have dozens of templates you can put to use to help with day-to-day tasks such as:

  • Standardizing how you collect requests
  • Reporting an outage in real time
  • Reminding team members to post their updates for virtual standup meetings

Browse apps to help you support remote teammates

There are more than 2,000 apps in the App Directory that can help you bridge the distance between remote teams, including:

  • Google and Outlook calendars, which deliver your schedule to you in Slack each morning
  • Standuply to help you track work progress, business metrics, obstacles and team happiness
  • Clockwise, which sends you a daily forecast of your meetings and bandwidth

Build your own custom integration

Every organization has its own unique set of needs to meet and internal processes that tie up time. Check out our guide on starting with Slack apps to learn how to build a unique app for your Slack workspace.

Look for the helpers, with a little help from Slack

Connecting with others and making medical supplies helps Masks for Docs members put their skills to use while alleviating feelings of helplessness during the pandemic.

“A lot of folks are either under order to stay home as much as possible or they’re immunocompromised and can’t leave the house,” Loder says. “People can say, ‘I can’t drive around and deliver supplies, but I can certainly edit spreadsheets or I can make phone calls to hospitals or I can post information on social media.’ ”

With Slack, Masks for Docs can bring together a large-scale, skill-sharing effort that gives people an opportunity to help out as much as they can during the Covid-19 pandemic while maintaining a safe social distance.

Work remotely in Slack

Discover everything you need to know about how Slack helps teams seamlessly transition to remote work, allowing them to stay connected and productive.

Learn more

About Slack

Slack has transformed business communication. It's the leading channel-based messaging platform, used by millions to align their teams, unify their systems, and drive their businesses forward. Only Slack offers a secure, enterprise-grade environment that can scale with the largest companies in the world. It is a new layer of the business technology stack where people can work together more effectively, connect all their other software tools and services, and find the information they need to do their best work. Slack is where work happens.